13 Best StoryBrand Website Examples



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You will find a more comprehensive collection of live StoryBrand websites here. As selected by a StoryBrand Certified Guide, these are the most outstanding examples of StoryBrand online. These case studies will show you how to effectively use the StoryBrand Framework on your website.

Fynd Platform combines cutting-edge cloud technology with a massive user base to become India’s leading offline-to-online retail Platform. Its omnichannel capabilities are used in conjunction with existing multi-channel infrastructure.

Remembering the challenges that startups experience while launching their brand stores, Fynd Platform is the best Builder to help you to create a website easily. The average cost for an entrepreneur to launch an online store is between Rs. 25,000 and Rs.50,000.

Here are the best 13 top StoryBrand Website Builder Examples.

That is the reason we’ve selected the best 13 top StoryBrand site models. The accompanying sites have been made with various stages, yet they all have the same structure as Storybrand Framework.

So how might you set your business up likewise and uniquely go into an audience?

You can begin by gaining from the best.

1. StoryBrand

In his 2017 book, Building a StoryBrand, Donald Miller sets out the StoryBrand structure. For entrepreneurs, this framework will serve as a means of honing their brand’s messaging. By using a heroic narrative structure, businesses may cast their clients in a positive light.

The company’s focus should be on the consumer, who plays the protagonist’s role. Consider some of your favourite works of fiction. The StoryBrand structure only echoes this time-honoured method of storytelling by using the same straightforward 7-step formula.

2. Paradouwines

The first product on our list is a famous wine. The website provides background on the company’s origins, including who founded it, why it got into the wine business, and its flagship product history.

To bring us closer to the brand, the website employs the storey brand architecture to provide extensive information on the story’s primary characters.

In the hero area of your website, you must explain to buyers or clients how you can help them with an issue. One of the sample websites we created using StoryBrand is dedicated to preventing acne and tangled hair. The message conveyed by our second example is significantly more robust.

Since this is a charitable organisation, we’ve used more heartfelt and forthright wording across the site. There is now a water shortage, which is the main issue. Using the fact that 1 in 10 individuals do not have access to clean water in the hero statement draws even more attention to the problem.

3.  BetterUp

Founded on the premise that a more resilient, adaptable, and productive workforce leads to a better workplace, BetterUp is a business dedicated to fostering these qualities in its employees.

They make excellent use of the narrative branding structure on this page to highlight the common difficulties that plague companies and the individuals who work there.

Visual cues like images, animations, charts, and micro texts help the user navigate the site. The problem-and-solution structure standard in brand stories is well shown here. The visitor is first given a thorough explanation of the issue before being introduced to potential solutions.

4.  Perfectly Placed

For a StoryBrand to work, your company must assume the role of tour guide. That involves establishing your authority status immediately. Use a value proposition like this subsequent StoryBrand website sample to convey your point.

Site visitors are given a clear idea of how the company’s cleaning services might improve their quality of life. It also has two prominent “get organised” buttons above the fold. And that’s not all.

Even if you’re the leader, it’s okay to brag about your company’s humble beginnings. And your company’s genesis need not be a secret, even if it is not mentioned on the “about us” page.

This is an excellent example of a brand website that uses the brand’s backstory to establish the company’s credibility with its target audience. It’s succinct: the entrepreneur summarises in a few words the issue they’ve recognised, the reasons they understand the client, and the solution they’re offering.

5.  Dana Rayburn

Among the many StoryBranding requirements met by this design is the illustrious title, website builder, which describes the company’s mission and target audience in a single phrase. The second title is highlighted so the intended audience knows they are welcome and valued.

With StoryBranding, you need to tell a tale and make a story-driven design to convey an important message to your target demographic, convincing them to do business with your outstanding firm. The part with the primary and practical checkboxes provides more information about the service, making it clear that only certain features are supported.

6.  Fluro Automation

No guesswork is required since the company’s first name describes exactly what they do: they provide services for mobile devices—an integral part of the StoryBrand platform.

The site’s hero section provides sufficient information to understand its purpose, and its simple layout and straightforward content have answered any lingering questions. Because there is no elaborate header navigation, all eyes are on the main content.

7.  Divvy Homes

The most effective StoryBrand sites condense their messages onto a single page. Having many pages is lovely, but remember that they are extras.

After establishing your clients as the protagonists, defining the issue, and presenting your company as the expert resource, it’s time to move on to the strategy portion.

In this sense, there is no need for individuals to seek answers actively. The strategic portion of this StoryBrand website is prominent.

A “learn more” button has been placed in the above-the-fold section to aid in this process. Clicking takes them directly to the strategy.

8.  Vanbrugh Physio

Since the user, after being introduced to the service in the introductory paragraph, would likely want to learn the basics and give it a try right away, the call to action is conveniently placed in the body of the page.

The slogan “LIVING LIFE TO THE FULL” conveys a strong message and suggests that this is their service.

9.  Lovejoy & Numbers

Customers who have reviewed your business plan are likely interested in learning more about your company and its offerings.

The number of potential customers who engage with your company may be significantly increased with the help of a strategically positioned call to action button. Why concentrate all of the lead generation efforts in one spot?

The StoryBrand homepage sample has a single call-to-action button repeated four times. The button’s design was carefully coordinated with the rest of the site to avoid visual disruption. A compelling call to action will be direct without being demanding.

10. Fysio Affiliates

The hero part of this design is essential; it consists of a massive picture of the potential collaborator, some clear call-to-action language, and a button.

Subtitle text may be used to provide more detail, but as you can see, just one concise line is sufficient to convey the essence of what you do in the context of the large title text.

Explicit messaging and text content are the foundation of an excellent StoryBranding design & eCommerce website builder. The three regularly spaced parts at the bottom emphasise the most important elements a user may need to know.

11. Mindful Chef

Following your first attention-grabbing value offer, provide more incentives to encourage the buyer to purchase. In addition to including case studies of satisfied customers, you should also consider including a video, testimonials from industry experts, and a value stack on your website.

The term “value-stack” refers to the benefits you provide to customers. Photos and symbols are often used to depict this on top-notch StoryBrand websites. You may use this space to highlight the fantastic values your company upholds without making your product the focus of the piece.

12.  Fynd Platform

The Fynd Platform, “the ultimate solution for omnichannel retail businesses,” is an all-in-one platform that helps retailers sell their products online in India and around the world by providing them with a means to set up web stores, accept online payments (including cash on delivery), with an e-commerce website builder and connect with low-cost logistics providers.

Fynd Platform is India’s leading offline-to-online eCommerce platform, boasting cutting-edge features, including a cloud-based architecture and a global user base. Its entire omnichannel potential is realised by combining it with other multichannel systems.

Understanding the challenges that startups experience while launching a brand shop inspired us to build the Fynd Platform. Establishing an online storefront might cost a business up to 200,000. In addition, there are follow-up costs for engineering, marketing, and upkeep. We’ve devised transparent pricing with the Fynd Platform.

13. High Voltage Coaching

You may have noticed that many StoryBranding designs include a photo of the company’s CEO; this is wonderful because it humanises the brand and makes you feel like you know the person talking to you. And that’s precisely what this layout does; we have the big headline that tells us exactly what they do right away, check, and then we have a few essential points to assist us in understanding the services even more deeply. Simple!

This is why clean, uncluttered styles and themes work so well in StoryBranding; they provide the aesthetic foundation for keeping parts straightforward and user-friendly.


Creativity often leads to perplexity. When creating content for your brand’s website, it’s best to keep the design basic and the language easy to read so the visitor can quickly grasp your company’s offers. Telling a consumer what issue your firm addresses isn’t enough; you must also sell them on how great your solution is.

Many of these traits have been shown by the StoryBrand websites we’ve showcased. It would help if you now had a good grasp on what constitutes a professionally designed StoryBrand website. There is no longer any doubt that company owners must move their operations online.

The Fynd Platform, “the ultimate solution for omnichannel retail business,” is a comprehensive platform that helps businesses sell their wares online in India and around the world by providing them with a means to set up web stores, accept payments online (including cash on delivery), and connect with reliable, low-cost logistics providers.

FAQs –

1. Is StoryBrand free?

It’s risk-free since it’s free! In addition to being educational, the Building a StoryBrand Podcast is fun to listen to.

2. A StoryBrand website is it?

If you want to increase the effectiveness of your company’s marketing strategy, one tool that might help is the StoryBrand Framework. Using this structure, you may effectively reach your target audience, close more sales, and expand your company.

3. StoryBrand was founded by who?

Donald Miller, who developed the SB7 strategy, launched StoryBrand. Don is fluent in a language that has been around for millennia because of his lifelong study of storytelling. His seven novels have been on the New York Times bestsellers list for almost a year.

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